¹Selsa.S, ²Usha .S

¹Associate Professor of Home Science, Dept. of Home Science, Sree Narayana College, Kollam

²Associate Professor of Zoology, Dept. of Zoology, Sree Narayana College,Kollam

Internet has become the indivisible part of the modern world. For each and everything people depend upon the internet. Irrespective of belonging to any age group, it is the main source of information .So the purpose of dependency of internet is diverse. It depends upon the choice of the person who uses it. Homemakers require internet for various purposes. There are countless areas where the application of the internet is important. In the present study we did a survey analysis to understand the awareness and use of internet and online services among the homemakers in Kollam districts, Kerala, India. Asramam, Kavanad, Uliyakovil and Mundakkal ward of Kollam corporation are the areas chosen for conducting the research work. Convenience sampling method was selected for the study. The data collected were processed and analyzed .It was found that most of the times the internet applications helped the homemakers to ease their works.

Homemakers, online, internet, Flipkart, Facebook, Amazon, Book MyShow, Twitter, debit card, Paytm, Google Pay.

1) Sandhya Rajasekhar, Deepa Makesh,S and Jaishree. 2015 New Media and the Urban Indian Homemaker - A Study of Uses, Gratifications and Outcomes. Journal of Global Communication,8.122-133.

2) Leena Chauhan.2021 Usage of internet For household purposes. ZENITH International Journal of Multidisciplinary Research, 8.422-434.

3) Divatia A. and Patel, M.2017 A Study on Selected Social Media Applications Usage Practices of Home makers. International Journal of Social Science and Humanity.7.336-343.

4) Palak Gadhiya.2016 Usage of Social Media among Housewives, Nirma International Conference on Management 2016 at: Ahmedabad.2016

5) Naziat Choudhury.2009 How are women fostering home Internet adoption? A study of home-based female Internet users in Bangladesh. tripleC, 7.112- 122.

6) Nysveen H ,Pedersen P E and .2005 Explaining intention to use mobile chat services: moderating effects of gender. Journal of Consumer Marketing,22.247-256.

7) Johnson V.2010 Women and the Internet: A Micro Study in Chennai, India.

8) Indian Journal of Gender Studies.17.151-163.

9) Choudhury N.2004 Women’s lives online: Bangladesh perspective. Accepted for presentation at the conference of the 18th International Association of Historians of Asia in Taiwan. (2004).

10) Hasan Md.2008 Internet fees for home users drop 25pc. The Daily Star (Dhaka, Bangladesh). (2008).

11) Hynes D and Rommes E.2006.Fitting the Internet into our lives: IT courses for disadvantaged users. In T. Berker, et al. (Eds.), Domestication of media and technology (pp. 125-144). Maidenhead, England: Open University. (2006).

12) Jahan R.1994. Hidden danger: Women and family violence in Bangladesh.

13) Dhaka: Women for Women. (1994).

14) Kabeer N.2005. Women’s labour in the Bangladesh garment industry: Choices and constraints. In H. Moghissi (Ed.), Women and Islam: Critical concepts in sociology (275-293). New York: Routledge.2005

15) Koufaris M.2002.Applying the Technology Acceptance Model and Flow Theory to Online Consumer, Information Systems Research.13. 205-22.

16) Rodney Ciboh.2015.Adult Users’ Engagement and Utilisation of Social Networks Sites in Nigeria. Studies in Media and Communication.3.129- 136.

17) Sheetal D, Agarwal,Michael L, Barthel,Caterina Rost,Alan Borning,W.2014.Lance Bennett and Courtney N. Johnson, Grassroots organizing in the digital age: considering values and technology in Tea Party and Occupy Wall Street. Information, Communication & Society.17. 326-341.

Volume 05 Issue 03 March 2022

There is an Open Access article, distributed under the term of the Creative Commons Attribution – Non Commercial 4.0 International (CC BY-NC 4.0) (https://creativecommons.org/licenses/by-nc/4.0/), which permits remixing, adapting and building upon the work for non-commercial use, provided the original work is properly cited.